From Concept to Christmas Magic: Behind the Scenes of This Year’s Miracle Pop-Up Bar Transformation
- Janel Bailey Keen

- Nov 23
- 4 min read
Updated: 3 days ago
Every year, as the holiday season approaches, I’m reminded of just how powerful creativity, collaboration, and a little bit of whimsy can be. This past week, my team and I at Vivid Expressions LLC once again had the incredible opportunity to bring the design of "Miracle" Christmas pop-up bar back to life at Rocky Mountain Grill inside Norfolk Waterside District
for the 4th year in a row... and let me tell you, this year may be our most magical yet!

A Transformation That Starts With Imagination
For those who aren’t familiar, Miracle is a national Christmas bar pop-up known for its nostalgic charm, over-the-top décor, playful kitsch, and immersive holiday experience. Guests don’t just walk into a decorated bar; they walk straight into a festive storybook scene where every corner, ceiling, and unexpected detail has been touched by creativity.
The Art of Transformation
Turning the modern, industrial, rustic interior of Rocky Mountain Grill into a floor-to-ceiling winter wonderland is no small task. It requires:
Concept sketches
Custom props and artistic elements
Countless décor layers
Our dedicated installation team
Collaboration with Waterside District staff
Four full days of focused, hands-on creative work
And honestly? It’s a dream project because it’s where art, imagination, teamwork, and pure holiday joy collide.
Four Days. One Transformation. Unlimited Holiday Spirit.
From November 15th through 18th, our team worked with the full support of Waterside District to bring each design concept to life. The room shifted from an everyday bar into a multi-sensory Christmas world, complete with color, glow, nostalgia, and the signature Miracle “more is more” personality.
By the end of installation day four, the space didn’t feel like a restaurant anymore. It felt like stepping inside a Christmas movie set—one filled with laughter, sparkle, and heart.

A Look Inside the Preview Night
On the night of November 22, we had the pleasure of attending the private Preview Party. Special guests, social media creators, and local influencers got the very first look at the fully transformed space.
The reactions made every ladder climb, every light string, and every perfectly placed detail worth it.
Guests snapped photos, filmed TikToks, sampled holiday-themed cocktails, enjoyed themed bites from the kitchen, danced with the DJ, and even sang their hearts out during karaoke. Hearing the crowd’s excitement and gratitude in real time was a beautiful reminder of why creative work matters:
Creativity creates experiences.
Experiences create memories.
And memories create connection.
The Heart of the Experience
What makes an event truly special? It’s the little details that come together to create an unforgettable atmosphere. Each element, from the twinkling lights to the carefully curated decorations, plays a role in crafting a unique experience.
When we design spaces, we aim to evoke emotions. We want guests to feel joy, nostalgia, and a sense of wonder. This is the magic of event design—transforming ordinary moments into extraordinary memories.
A Big Thank You
To Waterside District, the Rocky Mountain Grill team, and everyone involved, thank you for trusting Vivid Expressions LLC to bring this festive vision to life year after year.
To my installation team, your talent, energy, and professionalism are unmatched. You helped bring the magic to life in a way that truly reflects the spirit of the season.
And to my clients, students, and followers, thank you for being part of this creative journey with me. Projects like Miracle are exactly why I love what I do: combining art, design, storytelling, and hands-on creativity to transform spaces and elevate experiences.
Want to Learn More About Creative Installations or Artistic Event Design?
If you’re curious about:
Behind-the-scenes design processes
Creative consulting services
My hands-on workshops and coaching programs
Art-integrated event design
Seasonal or experiential installations
I’d love to connect with you! This is exactly the kind of work I teach, mentor, and support in my creative coaching and professional workshops throughout the year.
Here’s to a Season of Wonder, Creativity, and Joyful Expression
If you’re in Hampton Roads, be sure to visit Miracle at Rocky Mountain Grill this holiday season. Tag me @VividExpressionsLLC if you share photos or videos. I’d love to see your experience!
Warm holiday wishes,
Janel
Join Our Creative Community
Are you passionate about creativity? Do you want to explore how art can enhance your events? Join our community of like-minded individuals who believe in the power of creativity. Together, we can inspire one another and create unforgettable experiences.
The Power of Collaboration
Collaboration is at the heart of what we do. When we come together, we can achieve incredible things. Whether you’re an entrepreneur, a couple planning a wedding, or an event host, let’s work together to bring your vision to life.
Embrace the Magic of the Season
As we dive deeper into this holiday season, let’s embrace the magic that surrounds us. Take a moment to appreciate the beauty in creativity and the joy it brings. Remember, every event is an opportunity to create lasting memories. Let’s make this season one to remember!
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